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ENPRO SPELLING MASTERY

Learn once, utilize a lifetime
Facing intimidatingly ballooning margins across Facebook Ads made budget tuning unavoidable. ENPRO roped in ChatbotX to substantially suppress ad wastage while heavily amplifying turnover.
ChatbotX's integration helped ENPRO stash away excess budgets while elevating commercial outputs, verifying that meshing MarTech produces downright breathtaking yields.

CASE STUDY

META Business Partner

Past 269 Million

Incomes spawned post-campaign

1.813

Dialogues flowing via
messages

3,5%

ROAS metrics fulfilled post-
Campaign

English Spelling - ENPRO

As a premier online tutoring network spanning Vietnam (focusing solely on English spelling and phonics), ENPRO utilizes avant-garde pedagogical mechanisms to present learners with a highly efficient, engaging academic endeavor.

Tethered to a flat-rate tuition, learners tap into an endless vault of top-tier modules constructed by seasoned linguistic specialists. Topics blanket standard dictation, lush vocabulary sets, and applied exercises. Moreover, ENPRO integrates state-of-the-art academic aides including articulate walkthrough tapes, interactive drills, and an intelligent grading pipeline.

ENPRO isn’t just a remote seminar track but a bubbling academic hub where pupils convene, trade observations, and progress jointly. Making grasping English genuinely breezy and delightful.

Story

On-point discussions, 24/7

After experiencing a decline in fanpage traffic, English Spelling - ENPRO wanted to find a way to reach more people interacting with the fanpage to easily share success stories, announce promotions, and boost sales.

Goal

Novel fix fueled by a combined CTM promotional blitz from Meta & ChatbotX

Solution

Upon clicking ads, leads are routed towards the 'English Spelling' conversational interface. Here, chatbot interactions assess their kid's English skill tiers and tutelage necessities. The bot flawlessly amasses this payload and beams it right to ENPRO's CRM backbone.

Provided with prospects, telesales departments ring them to further survey demands and navigate them toward the closest campus for admission.

Long-lasting impact

Aligning with ChatbotX to administrate Click-to-Messenger marketing structures, ENPRO notched remarkable spikes in fanpage traffic, stockpiled immense blocks of prospect data, and funneled them seamlessly into verified sales.

The campaign delivered:

   + 1,813 organic message-based conversations
   + 269,955,000 VND turnover post-campaign
   + 3.5% conversion rating spanning ROAS

Results

Products used

Automated tool to acquire customers via viral campaigns, auto-reply to comments, inbox quotes, and bulk broadcast marketing messages.

Learn more

ChatbotX Chatbot

Facebook Fanpage

Post promotional content, share, and attract customers to engage with the fanpage

Messenger

Display service content, consult, and collect customer information